Since starting this short series I* have come across GreenXchange; a similar initiative from Nike and Best Buy. GreenXchange is, at this stage, an intention from these companies to release into the public domain data, documents and practices that can help companies operate more sustainably. They are making them available to the world to use by releasing them under a ScienceCommons license (a derivation of the very interesting CreativeCommons).
While cynics may view Nike’s involvement as a self interested PR exercise, as with XBRL that I mentioned in post one, I think GreenXchange is a harbinger of the move towards transparency that the recent financial fiasco and the ongoing environmental debacle is going to force organizations to embrace.
The last post was an example of explicit sharing; we asked Shelagh a series of questions on the issue of food sourcing with the benefit being that the answers to the same three questions could be compared across a number of interview subjects. In this post we introduce you to the Lantana Online database of useful web sites, or our Delicious bookmarks.
(Note to the uninitiated: Delicious is a social bookmarking service. The bookmarking bit: you can bookmark sites that are of interest to you and tag them with your own usefully descriptive words that will help you to find them later. The social bit: these bookmarks can be searched by every Delicious user and users can subscribe to each others’ bookmark collections. There are a few other social elements to the service but go and try it to get the real deal on it.
So please take a look and if you like what you see, join our network.
The author's Delicious bookmarks can be found here.
*Leo Ryan works as a digital planner, helping businesses to optimise their use of social media technologies. He is also known as big red vis a vis me, little red.